Custom websites for general dentists, cosmetic and implant practices, orthodontists, and multi-location groups.
Years building for private practices
Built in-house, never outsourced
Average client ratings across review platforms
A new dental patient is worth thousands over the life of the relationship, and a cosmetic or implant case is worth more than that. Most dental sites lose them in the first fifteen seconds because the page will not tell them whether you take their plan.
Big Apple Media builds and redesigns custom WordPress sites for general, cosmetic, pediatric, and specialty dental practices. Design, build, copy, and search setup all happen here with our in-house team. No subcontractors, no offshore build, no account manager relaying messages.
Show the work. Dentistry is one of the few healthcare fields where you can show results. Before and after smile galleries, case photos, and video patient stories convert better than anything else on a dental site, and most practices bury them three clicks deep or skip them entirely.
Treatment pages, not one services grid. Implants, Invisalign, veneers, crowns, root canals, extractions, emergency care, sedation. Each treatment gets a page so each one can rank on its own and speak to a patient with one specific question.
Dental is one of the most competitive local searches there is. In most zip codes a patient sees a map pack, four ads, and a DSO with a marketing budget you cannot match. Winning that is not about a prettier homepage.
It is about answering four things before the patient leaves. Do you take my insurance. Can I get in this week. What does this cost and can I finance it. Are you good at the specific thing I need. A site that answers all four in the first scroll beats a site that looks better and hides them behind a contact form.
We build custom WordPress sites for general dentists, cosmetic and implant practices, orthodontists, and multi-location groups.
That means treatment pages that rank on their own, insurance and financing answered where patients look for them, smile galleries that load fast, and a booking path that runs into the software your front desk already watches.
Insurance answered on the page. The question that kills more dental leads than any other is whether you take their plan. We build a real insurance page listing the PPOs you are in network with, what happens if you are out of network, and what your membership plan covers if you have one. Patients who get that answer on the site call. Patients who have to phone the front desk to find out call somebody else.
Financing where the expensive cases are. CareCredit, Sunbit, in-house payment plans. Implant, Invisalign, and full-arch pages need financing stated on the page itself, not on a separate billing page nobody visits. That is the difference between a $6,000 case inquiry and a bounce.
Smile galleries built to load. Before and after photography is your best converting asset and the fastest way to wreck your page speed. We compress, lazy load, and structure the gallery so it stays quick on a phone. Here is how we improve page load time.
We get the HIPAA question right. Your marketing pages are marketing pages. What matters is any form collecting patient information, any portal you link to, and any photo you publish without a signed release. We lock those down and leave the rest alone. Here is how HIPAA applies to a healthcare website, and the HIPAA mistakes that get practices fined.
Emergency and same-day patients. Somebody with a cracked tooth at 7am is the most valuable search in dentistry and the least contested. An emergency dentist page with your same-day availability, your phone number in the header, and your after-hours process picks up patients your competitors never see.
Local search set up from day one. Your Google Business Profile, your city pages, and the on-page work that gets you into map results. In dental the map pack is most of the traffic. More on that in our local SEO tips for increasing conversions.
No sales call required. Send the details and you’ll get a real answer within one business day.
We tell you what you need before you spend anything. Some practices need a whole new site. Some need an insurance page, a working booking button, and faster photos. We look at what you have and tell you which situation you are in, with what each option costs.
You approve the design before we build anything. We design your home page first and send it over. Once you sign off, we design the inside pages. Real photos of your office and your team, real cases, your practice. Never a stock template with your logo dropped on top.
We build for mobile. Most dental searches happen on a phone, often in pain and often at night. Your pages load fast and work on every screen size, tested before launch.
We stay on after launch. We watch how the site performs for the first few months. If an implant page is pulling visitors but nobody books a consult, we rewrite it. That is included, not an upsell.
Different practices have different needs. No matter your focus, we understand the challenges you face and design websites that address them.
The site needs to load fast, list your insurance clearly, and let the front desk change hours and new patient offers without a support ticket. Most of your traffic is local and comparing you to three other offices in the same search.
High value cases need their own pages with their own galleries. A patient researching full-arch implants reads for weeks before calling, and financing needs to be on the page they are reading.
Specialists get most of their work by referral and still need a site that reassures the patient their dentist sent them to. Multi-location groups need each office to rank on its own with its own map, hours & phone number.
We have been building websites since 2001. That means fewer surprises, faster decisions, and a process that has already survived whatever your project throws at it.
Design, development, content, and SEO all happen here. Nothing goes to a contractor, an offshore team, or a junior account manager reading your messages back to you.
Patient forms, appointment requests, and case photo galleries built to protect health information. We handle the technical side so your practice is not exposed by its own website.
Template-based builds for tight budgets, fully custom when the project calls for it. We tell you what you actually need instead of quoting the biggest number we think you will pay.
If something is not right, we fix it. No change order, no invoice, no argument about whether it was in scope.
Email or call and you get a real answer, usually the same day. No ticket queue, no automated reply telling you where you sit in line.
We walk you through editing your own pages, adding posts, and updating content. You own the site and you can run it without calling us for every small change.
Your website exists to book new patients and fill consult slots. We measure the work by appointments and rankings, not by how the homepage looks in a portfolio.
No twelve month lock-in, no cancellation penalties. Clients stay because the work is good, which is the only reason worth staying for.
We take pride in our work and the quality of our service. These web design company reviews from real clients reflect our commitment to delivering exceptional web design solutions.
We follow a proven process to create custom websites that deliver results. From the first call through design, development, and launch, we work with you at every step. Our process is transparent and you always know where the project stands.
We learn your practice, your ideal client, and the specialties you want to fill. Then we tell you what the site actually needs.
We map the pages, then design a custom look built around how patients find and book a dentist.
Fast, clean, HIPAA-safe where it counts, and tested on every device before anyone sees it.
We go live together, then stick around for hosting, updates, and fixes.
Most single-location practice sites land between $3,000 and $6,000 depending on how many treatment pages and galleries you need. Multi-location groups with individual office pages and provider bios run higher. You get a fixed number before any work starts, and there are no long-term contracts.
Most projects take six to eight weeks. A smaller dental site can be done in about five if your content and case photos are ready.
A few things add time. More treatment pages take longer. So do online scheduling, patient portals, and digital forms. Smile galleries add time because the photos need processing before they go up.
The biggest hold-up is content. Practices that have their photos, insurance list, and team bios ready before we start designing launch much faster.
Yes, and you should. Case photos are the highest converting element on a dental site. You need a signed photo release from every patient shown, which we will help you set up, and the gallery has to be built so it does not slow the page down.
Yes. Everything is built in WordPress with Elementor, and you get a walkthrough covering how to add a page, swap photos, update hours and insurance, add a case to the gallery, and publish a post. Most clients handle their own changes within a week of launch.
Yes. Domain, hosting account, WordPress install, design, and content. All yours. If you decide to work with someone else later, the site goes with you.
Yes, billed separately from any development work. Most maintenance clients host with us because it puts the server, the WordPress install, and the person fixing things in one place. Rates are on the pricing page.
Not if the migration is handled properly. Rankings drop when old URLs get deleted without redirects, or when pages that already rank get rewritten. Every redesign here starts with a ranking baseline and a one-to-one redirect map, and we monitor Search Console daily for 30 days after launch.
Most dentists write their own clinical copy. You know your cases and your patients better than anyone, and we give you a page-by-page outline so you are not starting from a blank screen. If you would rather not write it, we can, at additional cost.
We do both, as separate projects. Every website includes the SEO basics: clean URL structure, heading hierarchy, title tags and meta descriptions, schema markup, analytics and Search Console setup, and on-page work for the pages we build.
What it does not include is the ongoing work that moves rankings: keyword research, content strategy, competitor analysis, link building, and month-to-month work. That is a separate service many clients add once the site is live.
Yes. Most clients are across the US, not just New York. The work happens over calls, screen shares, and email, so location rarely matters.
Yes. Most of the work is healthcare practices, home service pros, and professional services like attorneys, accountants, and consultants. They all sell the same way: someone searches with a problem, lands on your site, and decides in seconds whether to call. Fill out a quote form and we will let you know if we can help.
Send us your URL. We’ll go through your current site to see what’s not working, what’s costing you traffic & leads, and let you know what you can do about it. No pressure, no obligation.
